Back in 1999, I was hired by my friend, colleague and yes, mentor, John Ortbal, to bring to market what would be the first provider of (Security Information Management) SIM technology, e-Security, Inc. John served as VP of Marketing at the time, and the Naples, Fla.-based upstart would be my first client an independent PR pro in the cybersecurity industry.
My practice, e-Rainmaker Public Relations, has since evolved and contributed to the success of some incredibly innovative, high-growth information security software and service providers since e-Security. These companies include: Intelitactics (Trustwave), LURHQ (Dell/SecureWorks), Lucid Security (TrustWave), ENDFORCE (Sophos), KoolSpan, SafeBoot (McAfee), Mandiant (FireEye), Bayshore Networks, eSentire, InteliSecure, Cisco Systems, PhishLabs, SecureMyEmail, and RiskLens.
John and I have worked collaboratively and in parallel, driven by the spirit of independence to deliver our very best capabilities to our deserving cadre of clients. Today, I’m proud to announce the next chapter of my career, as I officially join forces with John to form Rainmaker Growth Partners.
Rainmaker Growth Partners is the confluence of our experience, talent, contacts, alliances and partnerships over the years. We have formed invaluable relationships with the best partners in graphic design, digital and interactive marketing, media relations, social media relations, research and reputation management.
We have watched our client companies skyrocket to success, and in the process, we have had the honor of working with some incredible visionaries, leading information security and technology decision makers, world-class journalists, esteemed industry analysts, and extremely talented entrepreneurs.
The world is more competitive and complicated than ever, and in the hyper-noisy cybersecurity world, companies must continue to demonstrate real credibility in order to lead, differentiate their offerings to remain competitive, strive for maximum product or service efficacy, and maintain an acute focus on exceeding customer expectations.
We look forward to serving as a catalyst for your marketing team; a trusted partner who can help shape and define your reputation, generate mindshare and groundswell, and ultimately help you lead and own your market space.
For now, #watchthisspace as Rainmaker Growth Partners takes flight.
Jim Engineer, Managing Partner